AI Adoption by Business Function

Percentage of organizations actively deploying artificial intelligence across key business functions.

Marketing & Sales

67%

Marketing & Sales: 67%

IT / Technology

65%

IT / Technology: 65%

Customer Service

58%

Customer Service: 58%

Operations

54%

Operations: 54%

R&D / Product

51%

R&D / Product: 51%

Finance

48%

Finance: 48%

HR / Recruiting

45%

HR / Recruiting: 45%

Supply Chain

42%

Supply Chain: 42%

Legal

38%

Legal: 38%

Source: AI adoption survey, 2025.